Full analysis of Chang ‘an Yidong, the advantage of power allocation/the key of price.

  [Information] Since the brand-new strategy was released last year, the research and development process of many new cars has been accelerated, especially the compact new car EADO Yidong, which was launched in the world, has attracted a lot of attention with its new platform, new design and new power. So, as a strategic new car that Chang ‘an attaches so much importance to, what are its characteristics worth looking forward to? What is its prospect in the compact market segment with increasingly fierce competition? Below, we will reveal the answers to these questions for you.


Home of the car


●  World premiere-conveying Chang ‘an’s hope for a new car


Changan Changan Automobile Zhixiang 2008 1.6 Manual Comfort Type Changan Changan Automobile Jiexun 2007 2.0 Manual Comfort Type


"Discontinued (left), (right)"


Changan changan automobile benben MINI 2011 1.0L IMT luxury model Changan Changan Automobile Yuexiang 2011 1.5MT 3G Edition


"Currently on sale (left), (right)"


  Although Changan Automobile has achieved great success in the mini-car market, it is struggling in the market. Jiexun, who tried the hybrid market, and the first Zhixiang all suffered the fate of production suspension. At present, the sales are mainly supported by Benben series and Yuexiang, and the market performance of other models is not satisfactory. In this form, for Changan, it is urgent to introduce more models that meet the market and meet the needs of consumers, so as to stabilize and expand its market share.


Home of the car


On October 31st, 2010, Changan released a brand-new brand strategy.


  Since the brand-new brand strategy was released last year, Changan has accelerated the launch process of new cars, especially the compact new car EADO Yidong. In the case that the first compact car Zhixiang stopped production, the sales volume of CX30 was average, and many independent car companies had tasted the sweetness in this market segment, Changan was very cautious about the launch of this new car, and the promotion of the early stage of the product was more in place than the previous products.


Changan Changan Automobile Yidong EADO 2011 Basic Model


"Frankfurt’s world premiere Chang ‘an EADO escape"


  Whether it is the appearance of the auto show or the continuous exposure of spy photos of the subsequent road test, Yidong has always maintained a good market popularity in China. Later, Changan chose Frankfurt International Auto Show to launch this new car in the world. Behind such a high-profile appearance, we can see the importance Changan attaches to this car.


●  New car features-power configuration is an advantage.


Changan Changan Automobile Yidong EADO 2011 Basic Model


  be bornYidong is a strategic model developed by Changan Automobile on the brand-new C platform, which is positioned as a compact market segment. It is a mass production version of the mermaid concept car that was unveiled before, and it is also the third model that Changan entered the compact market after Zhixiang and CX30.


Changan Changan Automobile Yidong EADO 2011 Basic Model


Changan Changan Automobile Yidong EADO 2011 Basic Model


  exteriorThe new car was designed by Chang ‘an Italy Design Center. The willow headlights were matched with three-spoke chrome-plated fashionable front middle net, and the hexagonal lower air intake with big mouth was matched with personalized L-shaped fog lights. The car side lines were tough and the unique rim style was dynamic, and the tail design was simple. The taillights echoed the front face design, and there were not many traces of imitation in the overall shape.Although there are not many designs on display, such a moderate and fashionable style is believed to win the favor of the general public..


Changan Changan Automobile Yidong EADO 2011 Basic Model


  measureThe car’s body size is 4620mm long, 1820mm wide and 1490mm high, which is 2660mm. Compared with the length, width, height and wheelbase, it has increased by 20mm, 20mm, 15mm and 10mm respectively, and the increase in size also provides a guarantee for its internal space expansion. At the same time, among the independent models, Yidong has more space advantages than many models, although it can’t win the top spot.


Changan Changan Automobile Yidong EADO 2011 Basic Model


Changan Changan Automobile Yidong EADO 2011 Basic Model


  interior decorationCompared with the appearance, the interior part draws lessons from the design of mature models, and some shadows, especially the three spokes and the lines of the center console, are very similar. The design of the central control panel is fashionable and atmospheric, and the embedded large-screen display is equipped with chrome trim strips, which further highlights the sports characteristics.


Changan Changan Automobile Yidong EADO 2011 Basic Model


Changan Changan Automobile Yidong EADO 2011 Basic Model Changan Changan Automobile Yidong EADO 2011 Basic Model


  deployIn addition to the common +EBD, multi-function steering wheel, leather seat, reversing image and other equipment,It is also equipped with electronic stability system, GPS navigation, etc., which are rare in competing products, and the configuration performance is remarkable.. Just for an autonomous compact car, some highlights may only appear in the top-of-the-line models.


Changan Changan Automobile Yidong EADO 2011 Basic Model


  motive force: Yidong is equipped with Changan’s most1.6L naturally aspirated and 1.5L in the new "Blue Core" powertrain series.. Among them, the brand-new 1.6-liter engine will increase the power output by about 10% compared with the one with dual VVT timing system on CX30, and the new car will also be equipped with a powerful 1.5T engine. In addition, in addition to providing 5 speeds, the new car is expected to provide 4 speeds and 6 speeds.