Guangzhou Automobile Aian landed in Hong Kong market, and Guangzhou Automobile Group opened a new chapter in internationalization.

On January 28th, the first China-Hong Kong showroom of Guangzhou Automobile Ai ‘an was grandly opened, and the brand and AION Y Plus product launch conference was held in Kowloon Bay, announcing that Guangzhou Automobile Ai ‘an officially landed in Hong Kong, and the internationalization map of Guangzhou Automobile Group reached a new level. Its new energy star products, such as AION Y Plus, Hyper SSR, Hyper HT and AION ES, made stunning appearances, bringing a feast of new energy vehicle technology to Hong Kong, and fully demonstrating the strength of "Technology Guangzhou Automobile".

Xu Weigang, Minister of the Economic Department of the Liaison Office of the Central People’s Government in the Hong Kong Special Administrative Region, Liu Guoxun, Chairman of the Environmental Affairs Committee of the Hong Kong Special Administrative Region, Gu Huinan, General Manager of GAC Ai ‘an, Wei Haigang, General Manager of GAC International, and Wang Shunsheng, Deputy General Manager of GAC International, attended the conference to witness the sailing of GAC Ai ‘an in the Hong Kong market.

The newly opened Ai ‘an Kowloon Bay showroom is located in the "First Group Center" of Kowloon East Commercial Building. With concentrated people and convenient transportation, it is not only the local core business district, but also the gathering place of major automobile brands. There are MegaBox shopping malls, cruise terminals and large-scale comprehensive stadiums around the showroom, and the future passenger flow potential is immeasurable.

The Kowloon Bay showroom is mainly simple and fashionable, highlighting the atmosphere of science and technology, and is divided into exhibition area, rest area and negotiation area. There is also a new energy charging exhibition area in the exhibition room to help customers understand the charging supporting equipment and how to charge. Customers can enjoy one-stop services such as viewing, commissioning and handling documents here.

At the press conference, a group of guests jointly held a ribbon-cutting ceremony for the opening of the exhibition room of Ai ‘an Kowloon Bay, looking forward to the rapid development of Guangzhou Automobile Ai ‘an in the Hong Kong market and leading the new trend of green travel.

Gu Huinan, general manager of Guangzhou Automobile Aian, introduced the development history, independent research and development of core technologies and globalization strategy of Guangzhou Automobile Aian to the guests. Gu Huinan said: "GAC Ai ‘an has achieved high-speed and high-quality development, and it is the fastest automobile brand in the world to reach one million, and its sales volume ranks among the top three new energy automobile enterprises in the world. GAC Ai ‘an will take Hong Kong as an important fulcrum of globalization strategy, strengthen cooperation with Hong Kong technology enterprises, conduct entrepot trade based on Hong Kong, attract world capital investment, and bring the best quality smart car products and services to Hong Kong compatriots! "

Wei Haigang, general manager of Guangzhou Automobile International, shared Guangzhou Automobile Group’s internationalization strategy and development plan in Hong Kong market in his speech. He said: "Today, we officially launched new products in Hong Kong, precisely because we attach importance to the Hong Kong market and want to bring the best technology and the best models to Hong Kong consumers. Good products are worth waiting for! In addition to the current Ai ‘an vehicles, we will introduce more new energy vehicles such as pure electric vehicles and plug-in hybrid vehicles to meet the diversified needs of the Hong Kong market. In the follow-up, with the Hong Kong market as a strategic stronghold, we will continue to expand the territory of the Asia-Pacific new energy market and further deepen the international layout. "

Subsequently, Zhang Zhenguo, the general manager of Hong Kong Ai ‘an, announced the first product listed in Hong Kong-AION Y Plus, which attracted great attention from consumers and the industry in Hong Kong with its advantages such as the longest battery life of 550KM, intelligent cockpit and ever-changing space. General Manager Zhang Zhenguo also expressed his confidence in deepening the Hong Kong market together with GAC Ai ‘an. He said: "Later this year, we plan to open more showrooms and maintenance centers in different regions to provide better experience services for Hong Kong customers and further deepen customers’ awareness and confidence in the Ai ‘an brand."

The on-site guests attending this conference and the opening ceremony were deeply impressed by the leading technology and comprehensive strength of GAC Ai ‘an. Some media said that GAC Ai ‘an is undoubtedly a global leader in new energy vehicles, and its long-term investment in scientific research and development has given its products higher value, and it is believed that it will bring Hong Kong people a luxurious and high-quality travel life. Many consumers are attracted by the Ai ‘an model, saying that they will buy the new car when it is officially launched, and they are full of confidence in the planning of its energy replenishment service.

Technology Guangzhou Automobile Aian Star Model Stunning Hong Kong

On the opening day, in addition to the newly released AION Y Plus, the Hyper SSR, Hyper HT and AION ES of GAC Aian were all unveiled in the showroom. After the close-up experience, the guests praised the leapfrog advantages of GAC Ai ‘an in terms of design, intelligent configuration and space utilization.

AION Y Plus, which will officially enter the Hong Kong market in May this year, is a "first-class technology" that consumers like, with a NEDC standard cruising range of 490KM. For the demand of Hong Kong consumers for large space in the car, AION Y Plus upgraded the trunk space, which can easily accommodate three large suitcases. In addition, as a "camping magic car", one car can move a camp, which meets the needs of Hong Kong consumers who love camping life.

Hyper SSR is the first model of Hyper Haobo, a high-end luxury car owned by Ai ‘an. It is known as "the first supercar in China". It has a front motor, a rear motor and two motors, and the peak total power of electric drive reaches 900kW. It adopts front and rear double wishbone suspension to achieve the ultimate handling and ride comfort. Hyper HT is a 5-seat high-end pure electric SUV, which is specially designed for Hong Kong elite families to move their homes. The length of the car is 4935mm, the space inside the car is spacious, and the storage capacity in the trunk is up to 1,802 L, so the whole family can enjoy luxury and comfort on weekends. AION ES is a special vehicle for the travel market of Guangzhou Automobile Ai ‘an. It uses a 136-horsepower motor with a battery capacity of 50.6 kWh and a cruising range of 442 kilometers (NEDC) on one charge.

The opening site also set up a science and technology experience area and a scene display area, focusing on the scientific and technological achievements of GAC Ai ‘an and the life scenes of Ai ‘an models. As a rare "EV+ICV" full-stack self-developed automobile enterprise in China, GAC Ai ‘an has a number of independent research and development core technologies in leading industries. For example, Ai ‘an has the industry’s first Che Yun integrated centralized electronic and electrical architecture-Spirit architecture, which realizes high-level functions such as vehicle service and L3/L4 intelligent driving; In terms of intelligent driving system, the newly upgraded Intelligent Navigation Assistant System (NDA) brings a smarter driving experience; As early as 2020, Ai ‘an delivered the world’s first batch of L3 intelligent driving vehicles in mass production, leading the industry into a new era of intelligent driving.

Advanced technological achievements such as Guangzhou Automobile Ai ‘an magazine battery, quark electric drive and AEP3.0 platform were also exhibited in the showroom, which fully demonstrated the continuous scientific and technological innovation strength of Guangzhou Automobile Ai ‘an.

With the listing of GAC Ai ‘an and its models in Hong Kong, more world-class new energy vehicles such as pure electric vehicles and plug-in hybrid vehicles will enter the Hong Kong market in the future, bringing diversified green travel options to Hong Kong consumers.

Comprehensive layout to help Hong Kong’s green development

At present, in order to achieve the goal of carbon neutrality and carbon reduction, Hong Kong is actively taking a number of decarbonization measures, including green transportation, to accelerate the green transformation of Hong Kong and promote the regional carbon reduction process. As consumers’ awareness of environmental protection increases, the proportion of new energy car purchases is also rising.

As the world’s leading new energy vehicle company, GAC Ai ‘an also reached a milestone of cumulative production and sales of one million in 2023, becoming the fastest pure electric vehicle brand in the world, demonstrating its strong strength in scientific research and innovation and market reputation. Therefore, Ai ‘an is full of confidence in the Hong Kong market. It is expected that six sales and service centers will be built within this year to better provide Hong Kong consumers with more competitive products and convenient services to meet the growing demand for new energy vehicles.

In addition, relying on the vertically integrated new energy industry chain fully laid out by Guangzhou Automobile Group, Guangzhou Automobile Ai ‘an plans to provide Hong Kong with an integrated new energy industry chain scheme, create a green energy and smart charging solution, and develop steadily with the cooperation of vehicles and piles, so as to accelerate the transformation and upgrading of Hong Kong’s energy industry and green transportation.

In view of the shortage of charging piles and the high proportion of slow charging in the Hong Kong market, GAC Ai ‘an will continue to deploy 1000V overcharged stations in Hong Kong in the future, and plans to complete the construction of 300 public charging piles by 2028, providing users with more convenient energy charging services, enabling Hong Kong citizens to enjoy the high-end energy lifestyle brought by GAC Ai ‘an and help Hong Kong’s green transformation and development.

Based on the Bay Area, GAC’s internationalization has reached a new level.

Hong Kong is one of the core engines of Guangdong-Hong Kong-Macao Greater Bay Area’s development, and it is also an important bridge that radiates Southeast Asia and connects the East and the West. It has always been an important link in the global layout of Guangzhou Automobile Group. In 2019, Guangzhou Automobile Group began to lay out the Hong Kong market in a forward-looking way, and established a Hong Kong subsidiary to build three functional platforms of international capital, talents and investment.

Now that GAC Aeon has officially entered the Hong Kong market, it will form a brand-new development pattern centering on Guangdong-Hong Kong-Macao Greater Bay Area and radiating to the Asia-Pacific region, which is of great significance for expanding global brand awareness and influence. This is not only a milestone for Guangzhou Automobile Ai ‘an to go to sea, but also a key step in the internationalization journey of Guangzhou Automobile Group.

Under the wave of global carbon reduction, the global automobile industry is accelerating the transformation to green and low carbon. GAC Aian will seize the opportunity of the times, take the Hong Kong market as a new starting point, accelerate the overseas layout of new energy vehicles, promote the internationalization process of GAC Group, and help realize the blueprint of "Trillion GAC". At the same time, by continuously promoting the progress and development of science and technology, exploring the future of green new energy ecology and building a smart green ecology in the future, GAC Ai ‘an will actively drive the new energy ecological industry chain to the sea and promote the deep globalization of the automobile industry chain in China.