Introduction of Volvo Car Company

  “Cars are driven by people. Therefore, the guiding principle of everything we do must be-safety.. "


                          —— Arthur Bilir and Gustav Larson.


  The name Volvo () is Latin, which means "rolling forward". It was the brand name of a ball bearing before it was used in the first Volvo V4 on April 14th, 1927. The nameplate of Volvo car is a symbol of steel-a circle (iron mark) with an oblique arrow. The design idea of this logo originated from the Swedish steel industry which is famous for its durability. Since then, this steel symbol has become the representative of Volvo all over the world. For Volvo, this modern corporate brand logo also represents Volvo’s commitment to customers in terms of safety, quality and design.


  Founded in 1927, Volvo Car Company is headquartered in Gothenburg, Sweden and has more than 24,000 employees all over the world. At present, there are about 6 million Volvo car owners in the world. Volvo Car Company’s main production plants are located in Sweden and Belgium, and it has set up sales and service networks in more than 100 countries around the world, with more than 2,400 exhibition halls.


  The company’s goals


  Become the most successful luxury car brand in the world.


  Leading safety, high quality, fashionable and luxurious design, extreme driving experience and excellent environmental protection features make Volvo Cars maintain its distinctive brand characteristics in the luxury car field, which is favored and recognized by consumers.


  Brand promise of the company.


  We design cars to make life better.


  Excellent safety is the leading edge of Volvo cars.


  All luxury brands have some leading edge-our advantage is safety, which is also one of the core values of Volvo cars. We have the most powerful equipment and personnel to ensure our commitment to safety. Volvo Car Safety Center is one of the most advanced car crash test centers in the world. Since its establishment in 2000, it has conducted more than 2,000 crash tests. We believe that knowledge can save lives. Therefore, the accident research group of Volvo Car Company has been investigating more than 36,000 accidents for 35 years, transforming the first-hand investigation data into new research results and applying them to the development and improvement of vehicle models. Recently, Volvo Car Company has also developed a series of innovative active safety technologies. Such as Collision Warning with Auto Brake system, City Safety system, Driver Alert Control system, Lane Departure Warning system, Distance Alert system, drunk driving lockout system, etc. Our research and development in automobile safety has long gone beyond simple crash tests and ratings, but is sincere care for people, life and well-being.


  The uniqueness of Volvo cars


  Luxurious and fashionable Scandinavian design


  For luxury car customers, styling design is particularly important. We believe in the perfect combination of form and function, and believe in the power of beauty. Our design is always bright, novel and sometimes a little playful. Our design is inspired by nature. The four distinct seasons in Scandinavia give us the enlightenment of light and color. The climate in these seasons requires that our cars must be strong and practical.


   going green and environmental protection


  Being a luxury brand means being responsible for the environment. We regarded environmental protection as one of our core values as early as 1972, and have kept this promise ever since. This commitment goes far beyond controlling automobile emissions. The scheme we provide is the most effective for environmental protection, not for environmental testing. We strive to achieve a diversified energy transportation and solve complex climate problems through the interaction of several energy-efficient schemes. We strive to improve energy efficiency and reduce carbon dioxide emissions. Through the unique internal air quality system (IAQS) of Volvo Cars, we also provide a clean and healthy interior environment for every passenger in the car. We use recycled materials to minimize energy consumption in the production process, and set a goal to maximize the recycling rate. According to the weight, 85% parts of a Volvo car can be recycled. Volvo Car Company has also actively carried out a number of environmental protection projects, including awarding "Volvo Environmental Award" to those who have made outstanding contributions to environmental protection, and cooperating with the United Nations Environment Programme to carry out "Volvo Adventure" environmental protection competitions in primary and secondary schools around the world.


  At the 62nd Frankfurt Motor Show, Volvo Car Company showed the Volvo C30 charging concept car, a plug-in hybrid vehicle with a single wheel motor. The battery can be charged by an ordinary power socket, and it can travel about 100 kilometers on a single charge. Volvo charging concept car truly embodies the significance of environmental protection as the core value of the company.


  Our success.


  Excellent quality


  Our products have always been known for their durability, but excellent quality is more important and closely related to all our work. This is not only reflected in the manufacture and appearance of products, but also in our choice of materials and the way of manufacturing cars. At the same time, our leading position in safety has directly improved our quality level. In order to let customers enjoy the high quality of luxury cars during the whole period of owning Volvo cars, Volvo Car Company has adopted a set of quality assurance plans. The plan covers the whole value chain from manufacturing, sales to after-sales service.


  Distinguished customer experience


  We are committed to making our customers feel their own value and uniqueness. They will get intimate service experience in the whole process of sales and vehicle use. We want to make every customer who chooses Volvo feel welcome, respected and considerate. The company has established an investigation system of "giving customers lifelong attention". The company strives to track the information of all customers after buying a car and understand the satisfaction of each customer.


  Extreme driving dynamic experience


  Our ultimate dynamic driving experience is based on several main principles: excellent sensitivity, precise control and quick response control. This ensures an unforgettable driving and riding experience. These principles are designed to make drivers confident in handling and passengers feel safe and relaxed, regardless of road and climate conditions.


  Our product line


  The classic models of Volvo Cars are divided into four series: sedan (S series), commercial station wagon (V series), SUV/ sports and leisure vehicle (XC series) and convertible/coupe (C series). The company’s product strategy is to make many models of cars by using leading technology to meet the needs of different customer groups. S series main products include: S80 luxury car, S60 coupe and S40 car; The main products of V series include: V70 and V50;; The main products of Series C include: C70 roadster and brand-new C30 coupe; The main products of XC series include: XC70, (|) and brand new (|).


  Performance in 2007


  Volvo Car Company sold 458,323 cars in 2007, an increase of 7.1%. The model with the largest sales volume is XC90, with 79,140 vehicles sold. The sales of the new C30 launched in 2006 increased rapidly, with 46,726 vehicles sold.

Extremely krypton completed $750 million Series A financing, and Geely Automobile accelerated the transformation of new energy in an all-round way.

Returning to the rational capital market, the new energy vehicle projects are more carefully evaluated. The latest one that is favored is Geely Automobile’s new energy brand.

On February 13th, Krypton Motor announced the completion of $750 million Series A financing, with a post-investment valuation of $13 billion. This round of financing was invested by five eco-partners: Amnon Shashua, founder and CEO of Autopilot Technology Company Mobileye, Contemporary Amperex Technology Co., Limited, Yuexiu Industrial Fund, Trading Fund and Quzhou Xin An Zhi Creation Fund.

According to Krypton, the funds raised this time will be mainly used for research and development of Krypton products and technologies, global business development and user experience improvement. The five companies participating in the investment have core competitiveness in intelligent driving, power batteries, innovative materials, high-end equipment manufacturing, etc., which will help the company to further innovate and develop in the upstream and downstream of the industrial chain.

Founded in March 2021, Krypton is different from the traditional car-making and new power model. It not only relies on the industrial base and global resources accumulated by Geely Holding Group for 36 years, but also quickly builds a complete pure electric intelligent ecosystem. These two advantages make Krypton favored by the capital market at the beginning of its establishment.

According to Sky Eye Survey, in August 2021, Krypton completed the Pre-A round of financing, which was led by Intel Capital Strategy, followed by Contemporary Amperex Technology Co., Limited, Bili Bili, Hongshang Group and Boyu Investment, with a total investment of 500 million US dollars, accounting for about 5.6% of Krypton shares after the investment. After the A round of financing, the total shareholding ratio of five investors in Krypton rose to 6.15%.

Contemporary Amperex Technology Co., Limited participated in two external financing. On the one hand, Contemporary Amperex Technology Co., Limited, as the number one power battery company in the world, can provide the most advanced technical products for Krypton and ensure a stable supply; In addition, Contemporary Amperex Technology Co., Limited also holds more market share by binding auto companies.

In August, 2022, Krypton announced that the 009 model will be the first model of Contemporary Amperex Technology Co., Limited Kirin battery technology, and the 001 model will also launch a version equipped with Kirin battery. This battery technology improves the cruising range of vehicles through structural innovation. It is reported that the cruising range of Krypton 001 can reach 1000 kilometers. At that time, Krypton also signed a five-year long-term strategic cooperation agreement with Contemporary Amperex Technology Co., Limited.

In addition, intel capital and Amnon Shashua are also partners in krypton industry, and the latter is the founder and CEO of the self-driving company Mobileye. The automatic driving assistance system of the existing models of Krypton has been developed in cooperation with Mobileye. In January last year, Extreme Krypton also announced that it would further deepen its strategic cooperative relationship with Mobileye. The two parties plan to jointly launch the world’s first consumer-grade intelligent driving electric vehicle with L4 intelligent driving capability in 2024.

The completion of the A round of financing this time also represents that the capital market remains enthusiastic about the high-quality standards of the new energy automobile industry, and it is also optimistic about the long-term development model.

Interface News previously reported that many auto industry analysts believe that due to the increase in economic uncertainty, even the popular track of new energy vehicles, investors have become more cautious and more conservative about investment in the middle and late stages.

"Investors have gone through the process from investing in’ wide’ to investing in’ fine’. Previous investment and financing tend to do early investment and track verification for a wide range of targets; After the business model gradually matures, investors will be more selective and will focus on the good head targets with good growth and clear return on investment. " An industry insider told the interface news.

Krypton can quickly gain a foothold in the highly competitive new energy vehicle market, and at the same time gain 750 million US dollars in Series A financing. Its unique feature is that it is more thoroughly transformed than ordinary traditional automobile companies, operates in the way of Internet technology companies, and establishes new user relationships, which can continue to evolve according to user needs and creativity, and achieve equal integration between enterprises and users.

In addition, the global layout of Geely Holding Group in the fields of intelligent cockpit, intelligent driving, intelligent network connection, vehicle-mounted chips and low-orbit satellites has also helped the company to quickly build a full-stack self-developed pure electric intelligent technology ecosystem, and its products have obvious advantages in intelligence, handling performance, power generation and safety.

The first model, Krypton 001, broke the traditional thinking of cars and SUVs, and adopted the design of hunting coupe to support the brand tonality in another way; The second model, Krypton 009, subverts the tradition and redefines the luxury MPV from the perspective of users. Brand direct marketing system, extreme krypton energy, online community and other aspects have also brought users a full-service experience to meet diverse needs.

At present, there are more than 270 offline stores, ranking among the first echelon, and the innovation force is the fastest. A variety of store types, such as Krypton Center, Krypton Space and Krypton Delivery Center, bring users a more fashionable, more compact and more scientific lifestyle.

The self-built charging station of ZEEKR Power of Krypton Energy has accumulated 620+ stations in nearly 120 cities across the country, among which the number of extremely charging stations has exceeded 200, which makes Krypton Energy the first in the industry in the number of charging stations with a peak power of more than 360kW per gun.

As of January 31, 2023, the cumulative delivery volume of extreme krypton brand has exceeded 80,000 vehicles, creating the fastest delivery record for new forces. In 2023, Extreme Krypton plans to launch two new products to enrich the product matrix and double the delivery of new cars; By 2025, the planned sales volume of Krypton will reach 650,000 units, ranking the top three in the world in the market share of high-end electric vehicles.

With the rapid iteration of various products and the improvement of delivery volume, the extremely stable supply chain and strong bargaining power of suppliers have driven the scale effect to appear. At the same time, the utilization rate of krypton factory will also be improved, and the depreciation expense will be diluted, thus realizing the annual gross profit increase at the manufacturing end.

It is worth mentioning that new energy vehicles have entered the "knockout" stage, and some auto companies have exchanged prices for sales to expand the market share. However, Krypton believes that the price war will have an impact in a short time, but it will not affect the development space of Krypton in the long run.

The main products of Krypton focus on the luxury market, and the scale of this market will continue to increase in the future. According to the data of the Federation, the overall sales volume of the luxury car market in 2022 was 3.09 million, a year-on-year increase of 6%. Among them, the traditional luxury car market declined by 4% as a whole, while the new energy luxury car market increased by 49% year-on-year.  

Moreover, the trend of increasing purchases will further promote the development of the luxury market. According to McKinsey’s survey, over 80% of consumers with existing models of more than 200,000 choose luxury models of more than 200,000 when purchasing. According to statistics, users from Mercedes-Benz, BMW, and Audi brands account for 32% of the total number of users who have purchased 001.

As a global technology enterprise, Krypton will accelerate the pace of globalization. This year, it will take the lead in landing the European strategy, create value in the international mature automobile market, and show the advanced and forward-looking nature of China Automobile Company in the luxury intelligent pure electric circuit.

At the capital market level, Krypton is preparing for an independent listing. In December 2022, Geely Automobile announced that it had submitted a draft registration statement for possible IPO to the US Securities and Exchange Commission on December 7 according to confidentiality standards. At present, the US IPO plan is still in progress.

Krypton has become an important representative of Geely’s transformation in the direction of new energy. Gui Shengyue, CEO of Geely Automobile Holdings Co., Ltd. said that the success of this A round of financing fully proved the profound accumulation and development strength of Geely Automobile in the field of intelligent electrification.

"Taking this as an opportunity, Geely Automobile will transform into electrification, intelligence and globalization more firmly and quickly, continuously increase its market share, and fully enter a new era of intelligent electric Geely development."

According to the data of the Federation, in 2022, China’s new energy automobile industry grew explosively, with production and sales of 7.058 million vehicles and 6.887 million vehicles respectively, up by 96.9% and 93.4% respectively, and the market share reached 25.6%. Under the wave of new energy, Geely has accelerated the transformation to electrification and formulated clear strategic planning objectives.

At present, Geely’s new energy transformation has achieved remarkable results. It has built an electrification system with the parallel development of pure electricity, hybrid, power exchange and methanol. It already owns a number of new energy automobile brands such as Geometry, Extreme Krypton, Extreme Star, Ruilan, Lotus and Radar, and the price distribution range is wide.

According to official data, in 2022, the cumulative sales volume of Geely Automobile’s new energy reached 328,700 vehicles, and the annual new energy penetration rate was about 23%, which was three times higher than that in 2021, far higher than the industry average growth rate, and the new energy penetration rate in a single month has repeatedly exceeded 30%. In 2023, Geely Automobile Group set the sales target at 1.65 million vehicles, among which the sales target of new energy vehicles increased by more than 100% compared with the total sales achieved in 2022.

On February 4th this year, CEO Gan Jiayu of Geely Automobile Group announced at the internal annual business meeting that Geely brand will officially release the "Geely brand new energy strategy" at the main venue of Hangzhou Asian Games on February 23rd, and launch the Geely brand high-end new energy series, the first intelligent electric product in this series will also usher in the world premiere.

Yang Xueliang, senior vice president of Geely Holding Group, said during the interview that the high-end new energy series has three power forms: pure electricity, plug-in hybrid and extended-range hybrid. The new series will adopt a brand-new design language and intelligent configuration, and emphasize the direct connection of users in operation.

With the launch of the new series, Geely Automobile will be strengthened in the new energy market of 200,000 to 300,000 yuan. It can be expected that Geely Automobile, which is more determined to transform into an electrified route, will still be the leader in the new era.

Suzhou "City of Intelligent Driving" started the first run of the New Year, and hundreds of intelligent driving vehicles started simultaneously.

   

  Today (January 1st), Xiangcheng, Suzhou held the first run of the smart driving city in the New Year. More than 100 smart driving vehicles took to the city roads to welcome the first light of the New Year.

  On Tiancheng Road in the south of Suzhou High-speed Railway New City, 131 intelligent driving vehicles started in turn, driving on the 6.3-kilometer-long avenue, welcoming 2023 in the form of the first run in the New Year. Among them, including unmanned taxis, unmanned minibuses, unmanned heavy trucks and other models, covering dozens of smart driving enterprises in Suzhou High-speed Railway New Town.

  Di Di, the representative of the participating car companies and general manager of the strategy department of Zhongzhixing, said that there are more than a dozen passenger cars in Zhongzhixing, including commercial vehicles and CMB. On the basis of bicycle intelligence, we have joined the intelligent network connection at the same time, so that it really has a high-level automatic driving of network connection. In the first half of this year, we will also launch the operation of autonomous driving based on passenger cars and commercial vehicles, so that people can call these cars with their mobile phones, which really makes our people feel a sense of gain and happiness.

  The car networking industry is an important track for Suzhou Xiangcheng to develop digital economy, and it is also one of the three benchmark industrial innovation clusters that Xiangcheng is building. At present, Xiangcheng has gathered more than 200 related enterprises, including 50 high-tech enterprises, attracting and cultivating innovative enterprises such as Momenta, Zhijia Technology and Zhitu Technology. The industrial chain covers more than 30 sub-sectors. In 2022, the related sales scale was nearly 20 billion yuan, achieving a growth rate of more than 60%.

  On November 3, 2022, at the Suzhou Intelligent Vehicle Networking Industry Innovation Cluster Promotion Conference and the 4th Global Intelligent Driving Conference, Xiangcheng opened the intelligent networked vehicle road test and demonstration application, and opened the whole area of Xiangcheng with 489 square kilometers and a road mileage of 1,906 kilometers as the intelligent networked vehicle road test, demonstration application and demonstration operation area. Suzhou High-speed Railway New Town will be opened with 28.9 square kilometers and a road mileage of 162 kilometers, which can be used as a conditional road test, demonstration application and demonstration operation of "driving unmanned".

  Liang Zhizhen, member of the Standing Committee of Xiangcheng District Committee of Suzhou City and secretary of the Party Working Committee of Suzhou High-speed Railway New Town, said that the first run in the New Year further polished the brand of the city of smart driving, voiced to the whole industry, innovated roads, set benchmarks and climbed peaks to help enterprises meet the new year. Better development. Enhance the centripetal force and attraction of Suzhou High-speed Railway New Town in the national car networking industry, attract more investment and excellent projects, and create a model of high-speed railway new town in the wave of industrial innovation cluster construction in the digital economy era.

 (Source: Jiangsu Radio and Television Suzhou Central Station/Yan Yudong Guo Yu Editor/Yu Siqiong)

"Webmark" No.001, "Leaves on the Jinshan Mountain": The anchor rejuvenating the hometown and struggling for youth.

Recently, the online version of "Dragon Label" was officially launched, and "Duet" became the first online drama to obtain the "online drama distribution license". Its hard-core plot and excellent production attracted netizens to make online reminders. As the first "Webmark", Leaves on Jinshan, with the number of "(General Administration of Radio, Film and Television) NetShadow Examination Zi (2022) No.001", was directed by the Network Audiovisual Program Management Department of the State Administration of Radio, Film and Television and Zhejiang Radio and Television Bureau, and was launched on Tencent Video, iQiyi and Youku on May 18th.

"Leaves on Jinshan" is based on the true story that Huangdu Village, Xilong Township, Anji County, Zhejiang Province donated "Baiye No.1" tea seedlings to three provinces and five counties in China to achieve common prosperity, focusing on a series of events in which two young people, Jin Xiaobai and Han Daji, started businesses in their hometown. The narrative rhythm of the whole film is lively, the comedy effect is full, the expression style of youth and youthfulness is clear, and the era logo is clear, which is quite web-like.

The story itself is not complicated. It revolves around how Jin Xiaobai and Han Daji use short videos, live broadcasts and other means to boost tea sales in their hometown, and how to jointly solve the tea sales crisis. Two young people became attached to and grew up with tea. They actively participated in the donation of poverty alleviation seedlings to help local villagers successfully get rid of poverty. Leaves on the Golden Mountain focuses on common prosperity with the narrative logic of "solving problems in distress", deconstructs the theme of rural revitalization layer by layer, shows the prospect of rural revitalization, conveys the confidence of rural culture, and encourages more people to actively participate in rural revitalization.

The film was shot in Anji County, Huzhou City, Zhejiang Province, where the concept of "Lucid waters and lush mountains are invaluable assets" was born, and Anji White Tea was the clue throughout the film. At the beginning, Jin Xiaobai, a granddaughter who lives in a big city and works as a cargo anchor, returns to her hometown to be her grandfather Jinshan Qingsheng. On the way, the bus broke down. She met her grandfather’s apprentice Han Daji, and was invited to take a ride but mistakenly thought that the other person was a pervert. At the birthday party, the neighbors were "gossiping" and the drama conflict escalated. Jin Xiaobai’s displeasure was revealed in the conversation with his girlfriend. Unexpectedly, this time, the spit was put out by the stereo, and the banquet suddenly exploded, and grandpa was hospitalized.

The story turns from this. Jin Xiaobai, who was originally only returning home to visit his grandfather, had to stay and take care of his grandfather, thus starting a new career journey and emotional experience. When she accidentally saw grandpa buy a large number of products with her own live broadcast, she instantly felt the selfless dedication and support of her family. She decided to give full play to her live broadcast advantage and sell her hometown tea with Han Daji.

From trying to sell tea live, but no one cares, to racking their brains to create a creative video of film and television, the sales volume has soared; From meeting black-hearted businessmen, being wrongly accused of selling fake goods, to collecting evidence to punish bad people, to actively donating poverty-stricken seedlings to poor villages in three provinces and four counties and teaching tea art-Jin Xiaobai and Han Daji have ideals and enthusiasm, and never give up their efforts and struggles even in adversity. They learn to be tolerant, grateful and dedicated in the conflicts of ideas, generations and interests. Little love creates great love. The film shows the positive spirit of contemporary young people and guides more young people to return to their hometowns to start businesses and actively participate in the construction of their hometowns.

The growth and feelings of the two protagonists in the process of pursuing their careers, revisiting their family ties and harvesting their love are the empathy points between the film and contemporary youth, which can easily lead to emotional resonance. The contents of the films such as live e-commerce and short video communication are very marked by the times, which reflects from another level that a series of emerging business models are becoming "boosters" for rural revitalization.

Through the narrative way of seeing the big from the small, the film shows that contemporary young people actively contribute to poverty-stricken areas while boosting tea sales in their hometown and realizing self-prosperity, and carry forward the spirit of getting rich first and then getting rich and achieving common prosperity. Under the theme of poverty alleviation, Leaves on the Jinshan Mountain, with its young and personalized narrative style, makes the grand theme "grounded" and conveys the mainstream values in a way that young people like to see; With the narrative elements of youth, comedy, warmth and inspiration, it highlights the visual style of the main theme online film creation, which is relatively plain, close to the people and has a sense of network.

Please send the submission to the email address:

zongyiweekly@163.com

Sony Xperia PRO

[Technology Dog]

Sony Xperia PRO-I micro-single mobile phone was launched at the end of 2021, equipped with a 1-inch image sensor, with a starting price of 10,999 yuan, and the current promotional price in double 11 has dropped to 3,879 yuan.

The Xperia PRO-I parameters are as follows:

Xperia PRO-I uses a 6.5-inch 4K full screen.Support 120Hz refresh rate display screen and 240Hz jitter blur reduction technology, equipped with a game enhancer. Turn on the built-in H.S. power control of Xperia PRO-I, and when you play and charge, you can directly power the mobile phone instead of charging the battery, reducing fever.

In terms of configuration, Xperia PRO-I is equipped with Qualcomm.Snapdragon 888 5G Mobile platform, with 12GB RAM and 512GB ROM, supports 1TB micro SDXC card.

On the camera side,All three lenses of Xperia PRO-I adopt Zeiss T * anti-reflection coating and 3D iToF sensor.. The newly developed 24mm lens uses Zeiss Tessar Optics T * to provide high-resolution images and achieve higher contrast and clarity. Xperia PRO-I has 16mm, 24 mm and 50 mm lenses, and the 3D iToF sensor can also calculate the distance between the camera and the subject in real time.

Yu Chengdong, managing director of Huawei, CEO of BG, and chairman of BU, a smart car solution, posted a message through a circle of friends last night, pointing at "some car companies".It is said that it doesn’t even understand what AEB (Automatic Emergency Brake System) is.

Yu Chengdong said that those who don’t understand what AEB is are almost the same as those who say that intelligent driving is nonsense and flickering."Lack of basic knowledge" about the technical progress and future development of the industry..

At the same time,He also revealed that "some car companies" are busy doing intelligent driving all day, and as a result, even the basic functions of AEB have not been done, and the results of active safety tests are very poor.. "(The car company) either fooled its men or lacked the most basic understanding of the development of the automobile industry."

Previously on.

The Wenjie series models were upgraded by OTA yesterday, and the intelligent driving that "can be opened all over the country" was updated.

The new M7 intelligent driving version series models are first equipped with Huawei ADS 2.0 advanced intelligent driving system, and NCA intelligent driving navigation assistance no longer relies on high-precision maps. Based on GOD (Universal Obstacle Detection) network and RCR (Road Topology Reasoning) network 2.0 technology,It can not only realize the fine processing of 99% recognition rate of obstacle types, but also realize the independent understanding of complex road conditions, claiming that it can truly "understand things and roads".

He Xiaopeng, CEO of Xpeng Motors, talks about friends and businessmen’s remarks that "the whole country can open"

He Xiaopeng said in an interview with the domestic car media "No.42 Garage" earlier this month that some friends said that their smart cars would be "available all over the country" by the end of the year.In fact, it’s just a slap in the face on the national road. It’s not difficult, so can ACC and LCC. But if you want to drive well, it is very difficult..

He Xiaopeng responded to "the survey results of the new M7 users in the world show that many people are willing to pay for AEB": "Friends talked about AEB, and I think 99% is false.It’s a fraud, and none of the publicity is officially released by the company, all from small videos. Our people also asked, its AEB can’t be started at all, and there are too many cases of wrong braking on the road. "

Note: The above comprehensive information comes from IT House.

Why can Xiaomi build a car in three years? Lei Jun responded

Phoenix Network Technology News (Author/Li Jun) On April 18th, Lei Jun, founder and chairman of Xiaomi, started broadcasting at Xiaomi Auto Delivery Center, and "talked with netizens about the sale of Xiaomi SU7 these days". In the live broadcast, about netizens, "Xiaomi Automobile only took three years to build a car, which is much faster than the industry average speed." This question, Lei Jun responded that Xiaomi has been established for 14 years. Behind Xiaomi Automobile’s 3-year-old car is Xiaomi Group’s 14-year experience and technology accumulation.

Lei Jun said that Xiaomi has 14 years of experience and accumulation, and has set up a very reliable R&D team.Now there are about three or four thousand engineers, of whom at least one thousand are experts. These experts help Xiaomi avoid many detours.Moreover, the industrial chain in China has a good foundation, and it is perfect to be a smart electric vehicle.

In addition, Lei Jun also had a live connection with Wei Jianjun, Chairman of Great Wall Motor. Wei Jianjun said: "Xiaomi has achieved this level in just three years, which is already excellent."

What kind of waves did "DouYu" stir into the barracks?

A few days ago, the New Corps of the Hubei Military Region invited DouYu, the leading enterprise of domestic webcasting, to enter the military camp to broadcast live the training, work and life of the new soldiers who joined the army in September this year. Through DouYu’s lens, the majority of netizens not only see the gratifying changes in today’s military camps, but also truly feel the new pulse of ideological and political work in the army in the new era. Please pay attention to the article in the Liberation Army Daily published today-

A "fighting fish" came from the new corps.

—— An experience and reflection of Hubei Military Region in exploring and promoting the innovation of ideological and political work for recruits.

■ Special correspondent of the People’s Liberation Army Daily Wang Yu correspondent Yuan Liqing Su Yi

A few days ago, the New Corps of the Hubei Military Region invited DouYu, the leading enterprise of domestic webcasting, to enter the military camp to broadcast live the training, work and life of the new soldiers who joined the army in September this year.

From November 8 th to 11 th, for 3 days and 72 hours, more than 600 recruits of the new corps faced the camera lens broadcast on the Internet for the first time, showing the military camp style and the image of officers and men in the new era in an all-round way.

Through DouYu’s lens, the majority of netizens not only see the gratifying changes in today’s military camps, but also truly feel the new pulse of ideological and political work in the army in the new era.

What kind of waves did "Betta Fish" stir up when it entered the barracks?

"I heard that DouYu selected anchor online celebrity to enter the military camp. I signed up without hesitation, and I begged again and again. This is a very precious experience for me." Standing in the training ground of the recruits, "outdoor" said.

When it comes to "Outdoor", it is famous in the field of "online celebrity anchor". They are composed of two cousins from Chongqing, Fu Hailong and Pan Bin, and have more than 1.3 million fans. Pan Bin said frankly: "Some people in the society think that the atmosphere of the army is very rigid and the soldiers are very strict. This time, after the new corps and officers and men got in touch with each other at zero distance, I really feel that the army stresses both discipline and friendship, and the atmosphere is really good, completely eliminating some misunderstandings about the army between me and my fans and really getting to know the military camp again."

Seek depth with concreteness and impress people with truth. At 12 o’clock on the morning of November 11th, the real-time peak popularity of the webcast reached 5,653,600, and the cumulative number of hits in three days exceeded 104.22 million, with a cumulative barrage of 45,364,900. What is even more surprising is that the event was pushed by more than 300 websites across the country, with a reprint volume of more than 200,000 times.

"The barrage expresses the instant feelings of netizens." Qian Jing, a director who graduated from Simon Fraser University in Canada, told reporters: "Although you can’t see who sent it, every one is true."

Qian Jing flashed a screen shot: "This is a regretless youth, and I really like the army!" "Without them, can you sit here and watch the live broadcast comfortably?" "You have to learn not to abandon and not to give up!" "Very touched, this is the China soldier." "My old company commander appeared!" "This kind of activity is good, when will the second season come out?" "Tired or not, think about the revolutionary doyen …"

"Analyzing the data, we found,’ I’m going to be a soldier!’ Five words have been used for more than 40 times, which represents the strong desire of the younger generation. In this regard, Zhu Yuanfeng, head of the new corps of Hubei Military Region, was overjoyed: a live webcast has produced multiple social effects, which shows that there is still much room for us to enhance the times of ideological and political work.

"Betta fish" swam into the military camp, which originated from the idea of "living water"

"Companionship is the longest confession." This sentence, which has been popular on the Internet in recent years, has touched countless military families separated from each other. Because her boyfriend is a naval officer, Wu Wenjie also has some experience about it.

As one of the anchors who participated in the "Fighting Fish into the Barracks", Wu Wenjie is also a key member of the "online celebrity Party Branch". She thought she knew more about soldiers, but she cried four times in two days: the first time she couldn’t help crying when she finished 120 push-ups; The second time I cried when my arms were all worn out in tactical training; The third time was to train to the limit, but the "relaxation activity" arranged by the monitor for her was to cry when she sprinted 1200 meters. The fourth time, the activity was coming to an end and leaving his comrades-in-arms. Wu Wenjie cried miserably.

"It’s only after experience that I know that it’s really not easy to take the responsibility of defending the country as a man, and it’s really excellent!" Wu Wenzhao said that her boyfriend saw her live broadcast and sincerely praised her and this activity.

The military camp is an armed unit with closed management. How did this activity facing the live broadcast of netizens enter the military camp?

"At present, officers and men are undergoing profound changes in their ideological concepts and values, while our ideological and political work is facing’ chronic diseases’ such as outdated models and single methods." Li Jun, political commissar of the New Corps of Hubei Military Region, suddenly felt a sense of urgency after an in-depth and meticulous investigation of recruits’ thoughts: the military camp is not a vacuum, and ideological and political work cannot be divorced from the background of the times and social environment. If we dare not face the challenge of ideological and political work in the new era, we will not be able to shoulder the historical mission of strengthening the army.

After in-depth problem-oriented thinking, the Party Committee of the New Corps planned a webcast to enter the military camp, and formally reported it to the Party Committee of the Hubei Military Region, which won the support of the superiors: if you can’t pass the network barrier, you can’t pass the era barrier. On the premise of strictly abiding by the confidentiality provisions, you can do a good job in the activities and make an impact, thus creating a new path for ideological and political work in the new era.

The webcast entered the military camp, and various funds were invested heavily. Who will spend the money? When Li Jun found Wuhan DouYu Company, indicating the national defense effect and social effect that the activity would produce, Chen Shaojie, the chairman of DouYu Company, immediately made a decision: to participate wholly, and to invest a huge amount of advertising resources for promotion.

What’s even more surprising is that in the process of planning DouYu to enter the military camp, the working group of the Central Network Information Office, which is being investigated by Betta Company, also applauded it, taking this activity as the first stop of the large-scale theme activity of "Hello, New Era" of the Central Network Information Office.

In order to effectively ensure the smooth live broadcast activities and spread positive energy, the New Corps of Hubei Military Region strictly controls political censorship, news reporting, security and confidentiality, and on-site control, and also closely monitors the live broadcast process by using Jingchu. com’s public opinion big data system, creating a precedent for the monitoring and disposal of webcasting by big data analysis system in China.

"Betta fish" stirred up the new corps, stirring up more than just waves.

Just after finishing the work at hand, Deng Jiali arrived in Wuhan from Yangjiang, Guangdong Province overnight. On this trip, he will witness the important moment of his son Deng Xiucheng’s life.

Like Deng Xiucheng, for more than 600 recruits in the Hubei Military Region, November 11th is an unforgettable and memorable day-they were awarded the rank of Private, wore caps, neckties and epaulettes, and officially became glorious PLA soldiers.

To the surprise of these soldiers, their parents were invited to participate in the "adult ceremony" of the recruits’ military camp, and they saw their children "quenched" through tempering and became men in the military camp. Together with parents, there are millions of netizens on the Internet who feel the new style of soldiers in the new era through DouYu.

"Betta" is on fire! While tens of millions of netizens kept refreshing the click-through rate and visiting messages, more than 20 media outlets, including People’s Daily, Xinhua News Agency, china national radio, Hubei Daily and Hubei Radio and Television Station, interviewed on the spot, and turned their attention to the more significance brought by DouYu’s entry into the military camp.

Such activities "boost morale". Zhang Along, a private from Guangzhou University, said frankly: Usually, training is very hard, and you will be lazy unconsciously. Now, facing the live camera, you have to train hard and show the hard-working side of the soldiers in front of the vast number of netizens. With the praise and encouragement of netizens, you understand the sacred mission and responsibility you shoulder.

Such activities are "aura". Chen Jian, a squad leader who has been with recruits for four years, told reporters that in the past, ideological and political education for recruits was often written on a blackboard and watched in PPT, which was boring. However, "Betta Fish" entered the military camp to broadcast our training life live, which enhanced the sense of honor and mission of the soldiers in the interaction. This subtle education method is both smart and effective.

Such activities "gather popularity". In the past few weeks, the staff of Hubei Network Information Office, who has been paying attention to DouYu, expounded his views from the perspective of new media communication: Webcast is a new interpersonal communication mode, which has enhanced the credibility and persuasiveness of national defense education by constantly attracting popularity.

The three-day live broadcast time is fleeting, and netizens seem to be wanting more, but the Hubei Military Region has opened a door to explore the ideological and political work in the new era, and there are more wonderful things waiting to be staged …

Adventures of "Betta Anchor" in Military Camp

■ Special correspondent of Liberation Army Daily Wang Yu correspondent Yuan Liqing Su Yi

Some things can only resonate with personal experience. These two days, the webcast room of online celebrity’s "Amazing Aunt" continued to burst. What makes the majority of netizens watch and discuss online is what she saw, heard and felt when she visited the New Corps of Hubei Military Region.

Xiao Shujie, the "ever-changing aunt", is a signing anchor of DouYu Platform. Her lively and cheerful hosting style left a deep impression on netizens. As a professional "online celebrity anchor", Xiao Shujie traveled all over the country. Her camera aimed at many "delicious food" and "beautiful scenery", but she didn’t have a chance to enter the military camp.

Under the real-time focus of the camera lens, Xiao Shujie and DouYu team officially entered the new corps of Hubei Military Region at 2 pm on November 8.

In just one hour, Xiao Shujie’s live room attracted more than 120,000 netizens. However, what surprised her even more was that in just three days of military camp life, the military camp in her mind was completely subverted-

One of the adventures: "big pot rice" smells better than "takeaway"!

Like many girls, Xiao Shujie likes to taste all kinds of delicious food. Nowadays, it is convenient and fast to order online. She especially likes to order "take-away" and occasionally "show off while eating".

Before she arrived at the new corps, many fans reminded Xiao Shujie that the army was a "big pot of rice" and its taste was not good, so she quietly prepared a lot of "dry food".

However, on the first day of dinner, there were three meats and two vegetables and one soup on the table: red-cooked chicken, braised pork with plum vegetables, braised diced yellow pepper with tomatoes, shredded hot and sour potatoes, stir-fried Chinese cabbage and melon ribs soup, all of which were delicious. Xiao Shujie, who usually pays attention to her appetite, wolfed down two bowls of rice and exclaimed: "Big pot rice" is more fragrant than "takeaway"!

Adventure 2: Military songs have a different feeling!

Xiao Shujie especially loves to sing karaoke and is full of curiosity about the recruits’ "learning to sing military songs": Is the music beautiful? Are the lyrics lingering?

As the majestic song sounded, Xiao Shujie’s body suddenly shook. Although she hadn’t learned it before, Xiao Shujie couldn’t help humming along, singing and beating time, and her voice became louder and louder.

Looking at the live broadcast, many netizens issued a barrage: singing military songs is very similar and energetic. Xiao Shujie replied: "In the past, singing was self-satisfied. Today, singing military songs is passionate."

Until she went to sleep at night, Xiao Shujie’s ears seemed to be still echoing: the feeling of the moon on the top of her head is safe in the world, and the soldiers are always listening to the call, and love is dedicated to millions of families, and the true feelings are held in front of the people …

Adventure 3: The whole class stood up and sat with themselves to eat.

The next morning, Xiao Shujie failed in shooting.

At noon, in order to spur the recruits to train hard, the other classes stood up to eat who didn’t play well. As a result, Xiao Shujie’s fourth class stood up and sat with Xiao Shujie to eat.

Xiao Shujie, who stood up several times and was pressed on the stool, suddenly felt an inexplicable impulse: this time she dragged down the whole class, so she must train hard and do well next time!

At this time, Xiao Shujie’s live broadcast room was suddenly screened by the barrage: "See, this is the true feelings of comrades!" "Nothing is more powerful than unity!"

The fourth is not an adventure, but an unforgettable one: hanging on the horizontal bar "tears keep falling"-

In the afternoon physical training, Xiao Shujie, who usually doesn’t do much exercise, has completed 3 km running, 3 groups of push-ups, sit-ups and flat support, feeling exhausted. When I arrived at the horizontal bar training, tears could not help bursting out.

At this point, the live camera was aimed at her: "Fans bet you won’t last a minute!" Xiao Shujie replied with tears: "I can persist!"

Time goes by, and there are still 10 seconds from the training standard of 3 minutes. The whole class of recruits shouted in unison: "Come on, Xiao Shujie!"

"10, 9, 8 … 3, 2, 1", when Xiao Shujie finally finished all the physical training, the recruits in the class clung to her tightly. All kinds of gifts swarmed in the live broadcast room, and the barrage once again dominated the screen: "I didn’t expect you to persist, which really made us sit up and take notice." "The military camp gave you strength!" ……

Wiping away tears, Xiao Shujie left a youthful feeling in the webcast room: during the three-day military camp life, I laughed and cried and was moved. Whenever I couldn’t persist, I would sing in my heart, and every time I finished singing a song, I was one step closer to victory …

Be good at listening to the voice of the times

■ Huang Ming Village, Director of Political Work Bureau of Hubei Military Region.

Webcast once made the troops "forbidden" to stay away, just like when mobile phones and the Internet first met military camps, many people chose to avoid and block them in the face of the voice of officers and men. Today, when we let go of the gates of thinking ideas, they are not the "scourge" people imagined, but also play an unexpected role in the military education management. Listening to the voice of the times, let us gain a lot.

Every era has its own voice. Compared with the past, the "voices" of officers and men in the new era are not less but more, not simple but complicated. In the past, officers and men were simple-minded, honest and obedient, but now young officers and men are well-informed and individual. In the past, the psychological demands of officers and men were relatively single, and they were "half instructors" to do a good job in food; At present, the spiritual needs of young officers and men tend to be diverse, and any new things that appear in society will stimulate their desire to have a taste and try.

The "new" voice of officers and men is not terrible. What is terrible is knowing that it is a "new voice" and coping with it in the "old way". In the face of new things emerging in the new era, some comrades look at them with "colored glasses" and are used to defining them with old frames. Some people have an "either-or" cognitive model, which they can’t understand or get used to, and blindly judge "today’s him" with "past me"; Some people are worried that "the gun will shoot the first bird" and "the rafters of the outcrop will rot first", avoiding sensitivity and avoiding hot spots; Some people are worried that the gate will be released, and they will not be able to close it. They are used to "fencing the fence", and they will be fortified at all levels and blocked everywhere.

两年前,根据神曲《小苹果》制作的征兵广告爆红网络,被网友称为“萌”系征兵代表作。但在发布之初,也有很多人质疑它不够严肃,不宜传播。但事实证明,军营版《小苹果》不但在互联网上传播得很好,好评如潮,还对当年的征兵工作起到助推作用。

古人云:“苟日新,日日新”。当今社会,正处于“日日新”的时代,新生事物层出不穷。军营不是生活在真空中,面对新事物,一味封堵解决不了根本问题,必须冲破藩篱,顺势而为,趋利避害,才能为我所用。

正如习主席在党的十九大报告中指出那样,只要我们善于聆听时代声音,勇于坚持真理、修正错误,二十一世纪中国的马克思主义一定能够展现出更强大、更有说服力的真理力量!

面对时代声音,我们要做的就是像扑入大潮那样扑入时代的怀抱,深深地潜入其中,静心聆听,寻秘探微,接受时代的冲刷和淘洗,然后站在时代的潮头,成为这个时代的弄潮儿。

Runner runner! Huawei’s "hardcore" transcripts are released. These three details deserve attention.

  CCTV News:On the afternoon of July 30, Huawei released its results for the first half of 2019 at its Shenzhen headquarters. In the special international trade environment, this is the first time that Huawei has issued such a heavy semi-annual report, which is intended to convey the strength and confidence to tide over the difficulties. Three details deserve attention from the outside world.

  On July 30th, Huawei held a performance conference for the first half of 2019 in Shenzhen. In the first half of the year, Huawei achieved revenue of 401.3 billion yuan, a year-on-year increase of 23.2% and a net profit margin of 8.7%.

  Liang Hua, chairman of Huawei, said: "Before May, Huawei’s revenue grew rapidly, ‘ Entity list ’ After that, because of market inertia, it also achieved growth. However, the scope and degree of influence on the company are controllable, and the company’s main products are basically unaffected. "

  Detail 1: Huawei gets rid of the dependence of its core products on the United States and maintains rapid growth.

  The outside world noticed that Huawei’s performance in the first half of the year was unusual in three details. First of all, it is not difficult to see that in the first half of 2019, Huawei did not stop its rapid growth because of the US attack.

  In May this year, US President Trump signed an executive decree prohibiting American enterprises from using telecommunications equipment with national security risks.

  Subsequently, the U.S. Department of Commerce listed Huawei as an "entity list" for export control on the grounds of "constituting national security concerns", requiring American enterprises not to export spare parts to Huawei unless approved by the U.S. Department of Commerce.

  Since then, Ren Zhengfei, founder and CEO of Huawei, has said that Huawei’s revenue may drop by as much as $30 billion. However, it is in this case that Huawei clarified the next commercial deployment with the fastest response and found a solution.

  Detail 2: Consumer business accounts for more than 50% of runner runner.

  The second unusual feature of Huawei’s "semi-annual report" is that the consumer business surpassed the carrier business for the first time, accounting for more than 50% in Huawei. According to Liang Hua, Chairman of Huawei, Huawei’s operator business is about 146.5 billion RMB, enterprise business is 31.6 billion RMB, and consumer business is 220.8 billion RMB, accounting for 55%. At this point, industry experts who participated in Huawei’s performance conference in the first half of 2019 believe that the suppression of the United States will only bring temporary twists and turns, and Huawei will be favored by more and more consumers in the future.

  Detail 3: 5G commercialization leads the world. In 2019, R&D investment was 120 billion yuan.

  Liang Hua, chairman of Huawei, said that Huawei’s carrier business "hole" has almost been filled. In the field of 5G, Huawei has won 50 commercial contracts and delivered more than 150,000 base stations, making 5G commercial world-leading. At the same time, Liang Hua pointed out that Huawei insists on investing in the future and plans to invest 120 billion yuan in R&D this year.

  Ren Zhengfei, founder and CEO of Huawei, recently disclosed in an exclusive interview with Yahoo Finance that the US House of Representatives has passed a resolution and will not easily remove Huawei from the "entity list". Huawei must be prepared. He also mentioned that from an optimistic point of view, the entity list is a good thing for Huawei, not a bad thing, because when the entity list comes out, all employees of Huawei have a sense of crisis and are full of vitality.

The popularity of the "online celebrity" library during the Spring Festival holiday has not decreased, and the queue outside the door is more than 50 meters.

  Tianjin, the client of Zhongxin. com, February 21 ST (New Year’s experience) The popularity of the "online celebrity" library during the Spring Festival holiday is not reduced, and there is a queue to enter the library.

  Reporter Song Yuxi

  Tianjin Binhai Library, which was once popular in 2017 because of "Shushan", ushered in another wave of passenger flow peak during the Spring Festival.

  The reporter visited this "online celebrity" library on the afternoon of 19th. Although it has been more than three months since the library "detonated" social media, there are still many readers who come to see its style.

  The reporter noticed that there were many readers in the library at one o’clock in the afternoon. Although entering the library requires only one security check, by 2: 30 in the afternoon, there was a long queue of 50 to 60 meters outside the entrance, and the number was increasing.

  For many people, what attracts them into this door is the "face value" of the library.

  The pure white atrium of the library is completely open, with 34 floors of white stairs spread out in waves, extending from the ground to the ceiling … … This unique style once "exploded" the circle of friends when it opened last year, and it was also described as "Book Mountain" by many media.

  Yuan Bai, who was in the queue, told the reporter that he had just heard about the "super high face value" here, so he made an appointment with a friend during the holiday to see the "online celebrity" library in his hometown. "The main thing is to come and see ‘ Shushan ’ Take a photo again. "

  Obviously, there are obviously many people with similar ideas. Looking around, many people on the "Book Mountain" in the atrium of the library are taking pictures with mobile phones and selfie sticks. Some people deliberately took pictures in the shape of reading, others took a photo with a selfie stick for the whole family, and others couldn’t wait to start sending friends.

  There are more photos online. Searching for "Binhai Library" in Weibo will lead to a large number of photos of "Shushan". Some netizens bluntly said that "Binhai Library is a good place to take photos", while others said that "online celebrity Library has finally punched in".

  However, it is not the purpose of the library to become a "online celebrity" with "high value".

  Gao Aixian, deputy director of the editorial department of Tianjin Binhai New Area Library, once told the media that "Yan value" is only the first step for the library to attract readers to visit. For a library, it is more important to let readers stay and immerse themselves in the world of books.

  During the Spring Festival, Binhai Library ushered in the peak of passenger flow. The picture shows the readers in the library. Zhongxin. com reporter Song Yuxi

  The reporter noticed in the atrium that in addition to taking pictures, some people were sitting on the mountain reading books.

  Mr. Liu, who was reading a book, told the reporter that he had just wanted to see the "online celebrity" library. When taking pictures, he picked up a book and posed, and immediately read it.

  During the Spring Festival, Binhai Library ushered in the peak of passenger flow. The picture shows the readers in the library. Zhongxin. com reporter Song Yuxi

  Many readers are actually children. 7-year-old Doudou not only thinks Binhai Library is "particularly interesting", but also is very interested in children’s books here. The reporter noticed that the children’s reading area next to the atrium provided a large number of children’s books.

  Hua Yu, who took her children to visit the library, bluntly said that she was not only attracted by the "online celebrity value" of the library, but also hoped that her children could "feel the atmosphere of reading" here. "It’s interesting to make him feel that reading is not boring."

  At three or four o’clock in the afternoon, the queue became longer and longer. The reporter visually observed that the length of the team has exceeded 100 meters.

  The library staff told reporters that similar scenes began on the first day of the New Year. "There were not many people on New Year’s Eve, but the number of readers who came at once on the first day of the lunar new year increased. This has been the case these days."

  Another staff member told reporters that according to a rough estimate, the passenger flow on the third day of the New Year has exceeded 12,000. The opening hours of the fourth day of the Lunar New Year are extended to six o’clock in the afternoon. "It is estimated that the number of people should exceed the third day." (End)

Digital virtual anchor "hold the audience"! CCTV’s "C+ Moment of the Two Sessions" highlights the creativity of intellectual media.

  The "two sessions" is a conference where the delegates put forward their opinions on politics, and the whole country gathers together to jointly start a new era and a new journey. The "two sessions" have always been the "battleground for military strategists" expressed by major media innovation and media integration. In this year’s media products of the NPC and CPPCC, CCTV’s "C+ Moment of the NPC and CPPCC" is particularly eye-catching. This special program uses virtual digital person Xiao C to interact with real people, and the innovative live broadcast of the combination of reality and reality can be described as "unique". Compared with the existing AI anchor, Xiao C not only achieves real-time motion capture and rendering, but also enables multiple systems to be seamlessly integrated. This not only makes "C+ Moment of the NPC and CPPCC" better among the media products of the NPC and CPPCC this year, but also makes the industry see more possibilities of "media+technology".

  Technology Leading: Making Reality and Virtual "Seamless Interaction"

  The current news production pattern is showing a kind of "transition": the production process dominated by people in the past is turning to man-machine collaboration, and the leading force of technology is becoming more and more obvious. The technical focus of "C+ Moment of the Two Sessions" is Xiao C, which is also the "technical element" created by the creative team. It is a core figure active in the center of virtual space and an "important hub" for the transfer of mainstream ideas and technologies.

  In order to present the best effect in the live scene, "C+ Moment of the Two Sessions" comes up with a variety of hard-core technologies such as real-time face+motion capture, real-time rendering, deep learning, etc., trying to make Xiao C look more natural and beautiful. Among them, the key technology of "face+action" capture makes Xiao C interact smoothly with real people. During the live broadcast, Xiao C’s expression, body and clothing all show real, smooth and natural effects, and support real-time interaction with guests. The delay of expression and action is controlled in seconds. The small C in the live broadcast has high fidelity, rich facial expressions and flexible and smooth whole body movements, which increases the user’s sense of substitution, as if he were still a familiar "host" in the center of the screen to lead the audience to understand the focus issues, effectively realizing the seamless interaction between real people in the real world and small C in the digital world.

  For Xiao C, she is no longer an "additional character" in traditional practice, but can easily control the audience and finish the program. From this point of view, "digital people" are no longer fragments and short-term presentations in the program, but have integrity, thus bringing viewers a stronger novel visual experience. "C+ Moment of the NPC and CPPCC" is not a pure "cutting-edge technology exhibition", but really makes digital virtual people play a key role in the expression of mainstream ideas.

  In fact, it is not easy to run through the whole process of "digital people" in live programs, especially in such a serious and in-depth interview and dialogue program. However, CCTV’s "C+ Time of the Two Sessions" succeeded: Xiao C achieved real-time presentation and real-time expression, which was synchronized with the "live state" of the program. Without the help of any real host, Xiao C is the most beautiful protagonist in the center of the stage.

  Of course, we can find from the complex underlying technology behind C: the cutting-edge technology has achieved extensive and effective infiltration in the news production and broadcasting process, and has produced the integration efficiency of "1+1>2". Behind this trend is the increasingly sophisticated practice of intelligent media technology. The leading of technology has changed the traditional live broadcast program structure, and also made the serious content production such as "NPC and CPPCC" have a "sense of vitality" and "affinity" to attract more young users to watch.

  Artistic sense: Make the interview full of "sense of science and technology" and "sense of the future"

  The three issues of "C+ Moment of the NPC and CPPCC" all focus on the hot topics of the NPC and CPPCC, inviting people from relevant fields to discuss together and gain insight into the development of the times from microscopic details. In the program, there is almost no difference between Xiao C and the real host, and together with the guests present, he completed an innovative small-screen live broadcast.

  It is worth noting that the space design of program recording: although in a virtual scene, the program has created a virtual studio space with a "sense of science and technology". Being in this environment, you obviously have a stronger sense of the future, which also provides a visual consistency for the guests to talk about the future development, and also adds a lot of artistic atmosphere to the whole interview program.

  Behind it is the strong support of technology: the technical team of "C+ Moment of the Two Sessions" continuously optimizes the real-time rendering effect. In order to ensure the smooth live broadcast effect, the virtual scene in the real-time rendering engine is continuously optimized in the design process, which realizes the win-win of artistic effect and fluency of the virtual picture during live broadcast, which not only maintains the perfect artistic presentation, but also maintains the high frame rate of real-time image output.

  As a result, C+ Moment of the NPC and CPPCC has achieved the integration of multiple systems: the digital person C, the invited guests in reality and the virtual scene built together, forming a virtual scene with great visual penetration. It is understood that in order to achieve this goal, "C+ Moment of the Two Sessions" has realized the perfect integration of "virtual+real-life studio" with the help of a high-precision, automatic tracking 4K ultra-high-definition pan-tilt camera and real-time matting technology of sub-pixel details. At the same time, in this live broadcast, the push-pull and swing of the camera in the virtual scene and the camera in the real world are driven in real time, presenting users with seamless lighting and lighting effects, achieving high-quality program broadcast effects and presenting more attractive "art" in a "technical" way.

  The C+ Moment of the NPC and CPPCC pays more attention to the visual texture and viewing experience like a movie in the scene construction, which also creates a possibility for the combination of mainstream content and picture aesthetics: talk shows can also be "different" in visual expression, taking into account "ideological" and "artistic". "artistry" is no longer just an exclusive product of literary and artistic creation, but news programs can also be owned.

  Frontier thinking: continuously stimulating the "creativity" of intellectual media

  With the rapid penetration of intelligent technology into the texture of the media industry, the two sessions in the past two years have also become a time node for the concentrated appearance of various "black technologies". The "show" of cutting-edge technology not only makes us feel the vigorous tension of the development of smart media, but also witnesses the further maturity of "media+technology".

  In fact, during the two sessions last year, CCTV’s Little C Digital Virtual Xiaobian made its debut. It showed people with a refreshing and capable short hair and high value, and played the role of a reporter in the "C+ Detective Series Live Programs of the two sessions", and made "cloud connection" with NPC deputies such as Liang Qianjuan, Ma Huijuan and Wu Duanhua. This innovation not only solved the urgent need of cloud interview during the epidemic, but also constructed a more interesting interview scene. This model organically combines digital human technology and cloud connection technology by using the latest achievements of AI technology, and is an innovative application of CCTV in major current affairs reporting.

  The "Long March Road" of the intellectual media should never be once and for all, but requires a lasting enthusiasm for construction. The use of small C this year can be regarded as the continuation and upgrade of the technological achievements of digital virtual human last year. In fact, in the past two years, we can always see the diversified innovative practice of CCTV. From 2020′ s "Answering Questions, Opening to Traffic with Wisdom" to attract users to accept and perceive information in the gamification scene of thinking, talking and hands-on, to 2021′ s "AI Assistant takes you into the ministerial channel" to move the scene of the ministerial channel of the two sessions into the mobile phone; From the first appearance of Xiao C in 2021′ s "C+ Reality Show Series" to the more mature application of "C+ Moment of the NPC and CPPCC" in 2022, CCTV has always adhered to the experience of "scientific and technological innovation" in current political reports accumulated in the content practice again and again, by injecting scientific and technological genes into the whole communication chain, the technology and content are truly combined, and then the "creativity" of intelligent media is continuously stimulated.

  At the key node of the new mainstream media entering the critical period, CCTV is constantly exploring the process of "smart media path", and it is also accumulating useful experience and expanding the imagination space of future media!